How can a local Austin-based business improve with social media marketing? Strategic social media marketing takes a great deal of thought, planning, and effort. Here are a few immediate ways you can grow using social media in Austin.
If you post on Twitter in the same way you post on Facebook, you’re not going to get the results you’re looking for. On Facebook you ave the ability to create ads that are visually stunning, and copy that compels your followers to click through. Each platform is different – Instagram is not the same as Pinterest, so it requires its own specific approach. The same is true of all platforms.
Engagement Is the Key
This means the user should be compelled to click through in your post. Likes, shares, and especially comments all boost awareness of your Austin business. Once more, each platform has its own set of requirements and you’ll have to do a little research, but once you get the hang of it you’ll begin to see massive social media results.
You have to know where you’re going and what you’re trying to achieve. Plan a year out. Create a content calendar with local events and holidays and match your content to Austin trends.Of course one of the best ways to improve your local social media marketing is through pay-per-click social posts. Austin SEO can help you with that and anything else you need for social media marketing.